SPIKE INSIGHTS

Spike Global continues to grow its presence in Northern BTR sector with Livingway partnership

Spike Global is continuing to grow its presence in the Northern BTR sector thanks to its latest partnership with property developer and professional landlord, Livingway. It’s market-leading tenant engagement portal, Spike Living, has already been rolled out across more than 200 developments in the UK, as the company continues to expand its foothold throughout the North of England.

Spike Global has worked with Livingway to create a white labelled version of its Spike Living portal that is now available to all tenants across its portfolio of purpose-built rental developments in Liverpool, Leeds, Stockport, Manchester, Bolton and Aberdeen.

The portal, which can be accessed through a smartphone app, will allow Livingway to simplify and streamline the day-to-day management of its buildings, helping its tenants to stay better connected and allow staff to manage enquiries and maintenance requests more efficiently. The portal will also enable Livingway to promote and connect tenants to their local area, provide discounts on local businesses, as well as offering the opportunity to create online clubs and forums, helping to instil a real sense of community.

Last year saw a 22% year-on-year increase in the number of BTR homes under construction across the UK, with northern powerhouse cities such as Manchester, Liverpool and Leeds each taking a significant slice of growth in the sector.

Spike Global’s CEO, Jeremy Heath-Smith, comments: “The BTR sector has been one of the industry’s fastest growing sectors in recent years, and where city centre living has always commanded a premium, northern cities with their booming enterprise are a compelling investment opportunity. Livingway’s ethos is that renting should be a lifestyle choice, rather than a subpar alternative to home ownership, and Spike Global’s award-winning Spike Living portal is bringing the tenant experience into the 21st century. Our solutions are designed to empower tenants to build connections with their neighbours, communicate with the management team and form a closeknit community, all from their fingertips.”

Samantha Hay, CEO at Livingway, added: “Having explored many of the other tenant apps and communication tools on the market, we felt that there was nothing that provided the functionality and ease that Spike Living could. Having the ability to completely white label the portal was an important factor for us, ensuring that it ties into our brand and values. We are also able to easily integrate other platforms that we are using which means that we have one app as opposed to two or three!”