Month: June 2024

In a world where connectivity is abundant, we ironically find ourselves less connected to the physical world than ever before. With 75% of residents expressing a desire to expand their social network and get to know their neighbours, it’s clear that many crave access to a connected community. Yet less than 40% feel they belong in their community.

What’s more, a recent study by the National Multifamily Housing Council found that resident satisfaction is strongly correlated with retention rates. Communities with higher resident satisfaction scores tend to experience lower turnover rates, with 75% of residents reporting that addressing wellbeing is important to community management.

With this in mind, developers are increasingly looking for ways to integrate health and wellness into their core offerings. Technology can play a crucial role in fostering this culture. Here’s how resident engagement portals like Spike Living can help build a wellness-focused community. 

1.) Facilitating communication and connection 

Online Community Clubs and Forums

Resident portals like Spike Living empower residents to meet their neighbours via online clubs and forums, then organise real-life meetups whenever they feel ready. From fitness clubs for activities like running, walking, and cycling to clubs focused on living with particular health issues, these groups encourage residents to stay active and build strong social connections. Unlike traditional social media, Spike Living can only be accessed by residents, ensuring that they are communicating with genuine neighbours without the risk of scammers and strangers.

Event Notifications 

Findings from the HomeViews Build to Rent Report 2024 indicate that residents participating in community challenges are 20% more likely to report higher levels of overall satisfaction with their living environment. By providing the ability for developers and operators to promote events directly to residents via the Spike Living app, this can increase participation by 46%, and as events can be ticketed, this allows staff to know in advance how many residents to expect.

In addition, community challenges are a fun and effective way to engage residents and promote a culture of wellness. Spike Living makes it easy to organise and manage fitness challenges such as step count competitions, cycling miles, or group workout sessions. Residents can track their progress and see how they rank against their neighbours, adding a friendly competitive element. As well as encouraging residents to participate in healthy eating challenges by sharing recipes, creating cooking workshops, and tracking participants’ progress through the portal. 

2.) Promoting Mental and Physical Health 

Access to Amenities 

According to Mind UK, there are numerous studies that reveal how physical exercise can improve mental health, from lifting moods, to improving sleep and a great way to connect with others.

By utilising  Spike Living, residents can view and book available fitness classes and amenities within a few taps, all from the comfort and convenience of their homes. Spike Living also allows amenities and fitness classes to be ticketed and chargeable, providing an additional revenue stream for property managers.

Access to Information

Recent statistics from HomeViews’ 2023 Build to Rent (BTR) report show that communities with regular health and wellness communications have a 15% higher engagement rate among residents, demonstrating the impact of consistent and valuable information on resident participation.

Resident portals like Spike Living allow developers to share regular articles, tips, and updates related to health and wellness. Whether it’s advice on maintaining a balanced diet, the benefits of regular exercise, or mental health support, these updates keep residents informed and motivated. In addition, developers can also create and schedule monthly newsletters that highlight upcoming events, success stories from residents, and new health initiatives within the community.

3.) Fostering a Sense of Belonging 

Over 80% of residents report that they want to live in a neighbourhood with a thriving array of local businesses, Spike Living’s ‘around me’ feature encourages newcomers to explore their local area by providing a guide to all the places around them, and by partnering with local businesses, residents can benefit from exclusive discounts, encouraging them to fall in love with their independent chains. 

Summary

Technology plays a pivotal role in building a strong community culture around health and wellness by facilitating communication, promoting education, encouraging physical activity and mental well-being. As operators continue to navigate the demands of modern living, integrating resident engagement portals like Spike Living into their developments is not just beneficial – it’s essential.

Looking for more ideas on how to incorporate health and wellness events into your development? Download our 2024 Community Engagement Guide, which outlines numerous health and wellness related events throughout the year.

Our recent volunteer work at Hope for Food‘s community meals initiative was not only a humbling experience, but also a powerful reminder of the positive impact that community service can have on both those we help and ourselves.

Selected by our staff, as Spike’s chosen Charity of the Year for 2024, Hope for Food is a volunteer-driven charity dedicated to providing essential services to individuals and families facing homelessness, poverty, and food insecurity in our local area. Their mission, built on respect and dignity, aligns perfectly with our own company values.

Understanding the Need

The issue of food insecurity in the UK has reached alarming levels, with 7.2 million people living in ‘food insecure’ households in 2022/23, an increase of 2.5 million since the previous year. In light of these staggering statistics, we were determined to take action in our own local community here in Bournemouth.

Hope for Food supports around 160 families each week with food parcels, fresh produce, toiletries, and household cleaning packs. They also cater to the homeless and vulnerably housed by providing food, drinks, clothing, bedding, and other essentials to 600 guests each month, on a twice weekly basis. Their comprehensive support system responds to both general needs and specific requests from social and support workers, ensuring a wide-reaching impact. 

Our Volunteering Experience

Our staff split into two teams for this initiative. The cooking team prepared over 40 portions of shepherd’s pie and 5 vegetarian options, thanks to the generosity of a colleague who offered their kitchen.

The second team was responsible for packing the meals, ready for distribution at the community meals. This collaborative effort highlighted the strength of teamwork and the collective drive to make a difference. 

Upon transporting the meals to Hope for Food’s community meals initiative in Bournemouth, we joined the charity in setting up tables to distribute a variety of items. These included sandwiches, cakes, soup, hot drinks, clothes, books, and more to the 76 guests who attended. Our team members took on various roles, from distributing hot meals to providing clothing, engaging in conversations with guests, and ensuring that everyone felt supported and listened to. 

Impact on the Guests

The impact on the guests of the community kitchen was profound. Many of them received their first hot meal in days, a simple yet vital necessity that brought comfort and nourishment. The provision of clothing and other essentials also addressed immediate physical needs, while the act of engaging in conversation helped alleviate feelings of loneliness and isolation, which are closely linked to homelessness. 

The gratitude expressed by the guests was overwhelming. For many, the community meals initiative is not just a place to receive food and clothing, but a safe space where they are treated with dignity and respect. Our presence and willingness to listen and support meant a great deal to them, reaffirming their sense of worth and humanity. 

We were amazed to see the number of volunteers who regularly took part in the community meal initiative. Their dedication and tireless efforts to support those in need were truly inspiring. These regular volunteers are the backbone of the operation, consistently showing up to make a difference in the lives of others. It was heartening to witness how our community comes together to support one another, embodying the spirit of solidarity and compassion. 

Benefits to the Local Community

Helping our local community benefits us all in multiple ways. It fosters a sense of solidarity and mutual support, strengthening the social fabric that binds us together. When we support those in need, we create a more inclusive and compassionate community where everyone has the opportunity to thrive. Additionally, addressing issues like food insecurity and homelessness can lead to broader societal benefits, such as improved public health and reduced social costs.

For us at Spike, the experience was deeply fulfilling. It provided a powerful reminder of the impact we can have when we come together to support our community. We left the community meal initiative with a renewed sense of purpose and pride, knowing that our efforts had made a tangible difference in the lives of others. It was an eye-opening experience, one that has inspired us to continue seeking ways to contribute to the well-being of our community. 

Support Hope for Food

To sustain and expand the invaluable work of Hope for Food, we encourage everyone to consider supporting their initiatives. Whether through donations, volunteering, or simply spreading the word, every bit of help can make a significant impact. Together, we can ensure that no one in our community has to face hunger or homelessness alone.

You can help support their fantastic work here.